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AI Video Ad Analysis Agents for UGC, Meta, TikTok & YouTube

The AI that watches 24x7 every video ad you run. And tells you exactly what to change to grow ROAS.

200+ UGC videos. No idea why one wins. Connecty reads every frame, ties each signal to the customer who bought, and hands you the next brief.

Connects withMetaTikTokGoogle AdsShopifyStripeGA4
app.connecty.ai/insights
Connecty AI dashboard
AI Analyzing 0 frames / min
Hook strength
9.2/10
Avg ROAS lift
+10%
CTA at 0:24
Missing
0+Creative signals extracted per video
0Sources: Meta, TikTok, YouTube, Shopify, Stripe, GA4
OvernightYour full UGC library analyzed while you sleep
+0%Average ROAS lift in the first 30 days
Connecty frame detection
What the AI watches

It watches every frame the way your customer would see. Then ties it to revenue signals .

Connecty detects faces, products, spoken hooks, captions, and scene cuts in real time — and connects each signal to the metric it actually moves.

FACE 0.98
Talk-to-camera openerA face on screen in the first frame
+38% thumb-stop
PRODUCT 0.94
Product held to cameraOn screen 68% of runtime
ROAS 4.2×
HOOK detected
“Build lean muscle, fuel your day”Spoken hook at 0:03
CVR +3.1%
What Connecty Reads

The Science behind it.
Stitching layers of intelligence.

Frame-level AI, not labels.

Hook scanConnecty hook analysis
Hook & Opening

The first 1.2 seconds decide everything.

Connecty reads your hook mechanism, trigger, and opening frame — and why it held the scroll.

Hook Family
Curiosity gaps hold longer than direct claims in UGC.
curiosity
Hook Strength
Opening energy and scroll-stop power, vs. category benchmarks.
9.2 / 10
Face Visible at 0–1.2s
A face in frame one lifts thumb-stop rate up to 38%.
present
Connecty Fix

Strong, face-first curiosity hook — Connecty traced a 2.4× ROAS edge for talk-to-camera openers. Brief 3 more on this hook line before it fatigues.

Frame mapConnecty visual analysis
Visual & Production

Frame-level composition, second by second.

Connecty maps clutter, pacing, and human presence — benchmarked against top UGC in your vertical.

Scene Change Rate
14 cuts at 1.8s each — the conversion sweet spot.
1.8s avg
Product Visibility
Product on screen 68% of runtime — present, not smothering.
68%
Human Presence Ratio
A person on screen 72% of the time — a trust and watch-time driver.
72%
Connecty Fix

Pacing and product visibility are dialed in. Buyers spent 4.2s on proof scenes on average. Hold the demo beat a second longer; push human presence above 80%.

Story arcConnecty narrative analysis
Narrative & Message

The story arc — and how much it asks viewers to hold.

Connecty classifies your persuasion structure and rates cognitive load — overload kills conversions before the offer.

Narrative Structure
Problem → Solution → Proof → CTA — momentum before the ask.
PSPC
Message Load
Claims competing at once — balanced keeps the 8–20s window intact.
balanced
Text Density Score
On-screen text vs. visual space — 0.42 keeps eyes on the story.
0.42 light
Connecty Fix

Clean four-beat arc, balanced load — clone it. Brief new creators to these timestamps: Problem 0–4s, Solution 5–12s, Proof 13–22s, CTA 23–30s.

Trust scanConnecty proof analysis
Proof & Trust

What makes a viewer believe — and when.

Connecty timestamps every trust signal and flags whether proof lands while attention peaks — the #1 conversion predictor in health UGC.

Proof Strength
Credibility score — early proof is the biggest lever in health UGC.
8.7 strong
Proof Position
First credibility signal — a testimonial at 0:08, before the bounce.
early @ 0:08
Social Proof Present
Community validation — 124k reviews close the cold-audience trust gap.
124k reviews
Connecty Fix

Proof is strong and early — the verified before/after at 0:08 is doing real work. Replicate the verified-claim card and 124k-review badge; it converts cold traffic.

CTA auditConnecty CTA analysis
CTA & Conversion

The close. Where money is made or silently lost.

Connecty audits every call to action — verbal, visual, textual — and flags the dead zones no dashboard shows.

CTA Strength
A direct "Try it free" plus a visible Buy Now button scores high.
8.1 / 10
CTA Timestamp
First ask at 0:24 — while intent is peaking, before the drop.
@ 0:24
Last-5s Dead Zone
The last 5s are the final nudge for a primed buyer — none wasted here.
none
Connecty Fix

Strong CTA, well-timed, no dead zone. A/B the line only: "Try it free" vs "Get 20% off today" — Connecty attributes the winner to revenue.

AttributionConnecty performance analysis
Performance Attribution

Why the numbers moved — not just that they did.

Connecty ties ROAS, CPA, and CTR to week-over-week trends — and attributes each move to the signals that caused it.

ROAS
Trending up — linked to the face-first hook and early proof.
4.2×
CPA
Holding at $12.40 as spend scales — no fatigue yet.
$12.40
CTR
3.8% and climbing — the hook still stops the scroll.
3.8%
Connecty Fix

Every signal is green and ROAS leads the account. Scale spend 20% and clone this hook + proof structure before CPA climbs.

The Problem

You’re scaling UGC.
But you’re scaling a guess.

You brief 10 creators. You get 40 videos. One runs. You boost it until it dies, brief 10 more, and never learn why the last one worked. That’s not a strategy — it’s a guess with a budget.

Somewhere in your UGC library is the formula for your next winner. Connecty finds it — across every video, every creator, every platform — and connects it straight to the customers who bought.

$31kspent learning nothing
The Real Cost of Not Knowing

You see ROAS of 0.25 and kill the ad — never knowing it was the overloaded message, the empty last 5 seconds, and the cluttered frame, not the offer, killing conversions. You spent $31,000 learning nothing you can repeat, because no tool connected the creative to the customer. Until now.

How It Works

From ad to action —
not from ad to more data.

Connecty analyzes your entire UGC library at once, connects what creators filmed to who bought, then tells you exactly what to brief next.

1 Connect

Connect your ad accounts

Meta, TikTok, Google Ads, GA4, Shopify in minutes. Connecty ingests every video alongside the real purchase and revenue data tied to it.

2 Analyze

Connecty watches every frame

Hook mechanism, narrative arc, proof timing, CTA presence — mapped frame-by-frame to the customers who watched, stayed, and converted.

3 Act

Get precise actions per video

What's winning, what's losing, which hooks are burning out, and which proof moments close skeptics — ready to brief.

Ranked by ROAS

Top performers, this week.

AI sampled frames across each video so you can scrub the arc — we surface the pattern, never a single-cause claim.

1
Clean Bites UGC ad poster
0:30

Clean Bites · "Try it free"

launched Apr 8 · 26 days live · 1,124 frames analyzed
ROAS 4.2×CVR 3.8%Hook 9.2
0:00face
0:06product
0:14proof
0:24CTA
2
Green Boost UGC ad poster
0:22

Green Boost · before / after

launched Apr 14 · 20 days live · 982 frames analyzed
ROAS 3.6×CVR 3.4%Proof 8.7
0:00face
0:08proof
0:15result
0:20CTA
3
Fuel bar UGC ad poster
0:30

Fuel Bar · problem → solution

launched Mar 28 · 37 days live · 1,058 frames analyzed
ROAS 3.1×CVR 2.9%Story balanced
0:00problem
0:09solution
0:18proof
0:27CTA
Free resource

The UGC Video Ads Cheat Sheet — 9 winning formulas from 100k+ Meta ads, most against the playbook.

Read the cheat sheet
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Join the health, wellness, and DTC brands who replaced "more data" with one precise answer — exactly what to change, tied to the customers who almost bought.

A 20-minute walkthrough on your own ad account · no setup required